WebMar 27, 2024 · Smart brevity usually aims at two objectives: To communicate the contents of a story faster. To seduce us into wanting more beyond the brief. It’s been easier for a new organization like Axios to carry this out, as there is no legacy, as have traditional organizations where brevity sometimes is equated to a lesser form of journalism, to a ... WebSep 20, 2024 · Like TikTok. And like what Smart Brevity teaches.I love this brand-new book! In it, the founders of two hot media startups — Axios and Politico — share their transformative methods for punching through the noise to get people to pay attention to what matters most.Smart Brevity means: Write muscular headlines, six strong words or …
‘Smart Brevity’ Review: Riddled With Bullets - WSJ
WebWhy it matters: There’s a huge struggle, “even at sophisticated companies, to communicate with hierarchy, simplicity, basically what Axios does with Smart Brevity®️," says Axios CEO Jim VandeHei. The big picture: We … WebSep 19, 2024 · Sept. 19, 2024 5:04 pm ET. Text. 67. Listen to article. (3 minutes) “I didn’t have time to write you a short letter, so I wrote you a long one.”. The remark, attributed … the natural rate of interest is not
Summary of Smart Brevity by Jim Vandehei, Mike Allen and Roy Sc…
WebStar the tab. Yes, but: There’s a winning mix of white space, bolding and bullets that will break us out of that haze. And it works for any form of communication. It’s built on insight … Web“Smart Brevity’s Core 4 Smart Brevity, in written form, has four main parts, all easy to learn and put into practice—and then teach. They don’t apply in every circumstance but will help you begin to get your mind around the shifts you need to make. 1 A muscular “tease”: Whether in a tweet, headline or email subject line, you need ... WebThe Smart Brevity Score is generated by looking at multiple aspects of your card, including its length, readability, formatting and whether or not it includes visuals. Think of it as a high-level indication of whether your card has the basic components of Smart Brevity. Your score will be triggered as soon as you’ve typed 10 words into a card. how to do black temple timewalking